In our latest series of blogging 101 tips, we’ll be diving into part 3 of my book, A Holistic Guide to Online Marketing, to learn my stress-reducing, efficiency-boosting blogging process. Since this is part 1 of the series, we’ll overview…
Before we talk about blog length, I have a question for you … Why are you writing a blog in the first place? Are you hoping to drive traffic to your website? Are you trying to establish yourself as an…
Everyone says blogging is one of the most effective ways to connect with your target audience and raise brand awareness. What better way to get potential customers interested in your brand than by posting regularly on the issues they care…
Once a month, Cuppa SEO presents a Facebook Live event called Two-minute Tuesdays. As you might have guessed, this is a two-minute video that covers a topic associated with online marketing. And of course, it occurs on a Tuesday. In this installment…
Being an expert in your industry makes it possible to provide relevant solutions to your customers. It also makes it easier to identify trends that can help your customers even further. And although experience can make you an expert, constant learning is also…
Freshness is an important factor in how well your website ranks in natural search results on Google. But where you add that fresh content to your site is just as important as how rich, relevant and useful it is. Many novice…
In this installment of our Understanding Online Marketing series, we’ll be taking a closer look at the power of blogging. If blogging is new to you, here’s a quick definition … What is a Blog? In a nutshell, a blog…
One of the most common questions I get during our blogging workshops and webinars is, “what do I write about?” And no matter what type of business you run, the answer is always the same: Write about what you know. In other words,…