When your blog is a subpage of your main URL, it’s part of the site & supports its authority. When your blog is a subdomain, it’s actually a second website that competes with your main URL. A subpage blog looks like this: www.YourWebsiteURL.com/blog/…
A member of my mastermind group recently forwarded me this video. Before watching, I was half expecting something that detailed a public event. In actuality, what I found was a message that was a lot more personal, and profound. It’s…
Successful SEO goes way beyond keywords. From a global view it’s approximately 1/3 keywords, 1/3 rich content & 1/3 Google Places, Google+ & social media channels like Facebook & LinkedIn. Being able to manage all of these components means you’ve…
A bleet is the marriage of a blog post and a tweet — resulting in an opportunity to express oneself in 420 characters or less (that’s triple the character count of a tweet). The idea is to offer more substance…