If you’re a local business, optimizing your Google My Business (GMB) listing is a key factor in getting found. Our Google My Business Tips series is designed to help you optimize every nook and cranny of your listing. We got…
If you’re a local business, optimizing your Google My Business (GMB) listing is a key factor in getting found. Our Google My Business Tips series is designed to help you optimize every nook and cranny of your listing. We got…
What Happened to Google Keyword Planner? Early in September, I was working on a client’s search engine optimization (SEO) report when a not-so-funny thing happened. I was performing keyword research within the Google Keyword Planner tool (part of our usual…
Welcome back for part 2 of our series on Google My Business tips! In this installment, we’ll be talking about how to optimize your About section. But before we do so, let’s take a step back to recap the recent…
In our Google My Business Tips series, we’ll be dissecting your Google My Business (GMB) listing to identify key areas you need to address in order to ensure your GMB page is fully optimized. Why You Should Care If you’re…
Click this! Download that! Sign Up! Let me email you every day for infinity! Do some of these calls-to-action (CTA) look familiar? Whether you have a website, or visit websites, calls-to-action — often in the form of a button —…
Many years ago, when I had less grey in my beard, I hadn’t yet gotten into the habit of setting a deadline for my goals. At best, the specifics of my due date were relegated to, “a year from now…
So far in this series, we’ve talked about Running a Small Business and the Art of Balance, Discovering Goals, Defining Goals and Setting Goals. In this installment of the series, we’re going to be talking about obstacles. I know — unpleasant, right? At least at first glance.…
So far, this series has talked about three major topics involved in running a small business: The Art of Balance, The Art of Discovering Goals, and The Art of Defining Goals. In today’s installment, we’re going to dive into how…
Actively discovering, defining and setting goals has become a big part of my professional and personal life. These days, it’s a process that I think about on a daily basis. But it wasn’t always that way. I still remember a…
Beyond this week’s to-do list, do you have a clear idea of where you’re headed professionally and personally? It’s VERY easy to be distracted by the minutia of the here and now — what seems so urgent in the moment.…