The Pitfalls of Parallax Web Design

*Mobile users, please note: Your regularly scheduled blog post will appear beneath this extremely long parallax web page image …              Another somewhat popular web design format is parallax design. And although the name may not be overly familiar to

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Posted in How To, User Experience (UX), Web Design

Google My Business Tip #6: Manually Uploading Photos

Once upon a time, when you published a post on your Google My Business listing, you could tell Google to automatically add the photo in the post to your “Additional Photos” section. Those days are gone, at least for now,

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Posted in How To, Marketing, SEO

The Big Goal Cube: Identify & Accomplish Your Biggest Goal

As we roll into the new year, it’s quite possible you’ve started thinking about what you’d like to accomplish over the next 12-months. I know that’s been the case for me — both personally and professionally. This year, while reading

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Posted in How To, Inspiration

Creating an Action Board (Vision Board)

As we enter 2020,  many of us are thinking about goals and plans for the new year. But planning and goal setting can be overwhelming — especially if it involves professional or personal change. There’s something easy and enjoyable you can

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Posted in How To, Inspiration

Web Design Tips: Improving Your WordPress Security

When it comes to web design, some topics — like layout and imagery — have a built-in excitement about them. But WordPress security? Not overly exciting (except to geeks like us). But that doesn’t mean it’s not important, which is why

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Posted in How To, Web Design

Google My Business Tip #5: How to Publish a Post

So far, in our Google My Business Tips series, we’ve talked about: The Keyword Report Optimizing Your About Section Optimizing Your Info Fields, and Optimizing Your Images In this installment of the series, let’s take a look at how to actually

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Posted in How To, SEO, Social Media

Understanding Point of Conversion (POC) on Your Website

From a global view, conversion is clearly leading people from where they are, to where you want them to go. Simple right? But once you dive in, there are a lot of pieces of the puzzle that add up to

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Posted in Conversion, How To, Web Design

What is Website Conversion, and How do You Use It?

When it comes to website design, conversion (CV) is an important part of any organization’s long-term success. But it’s not something that’s well understood. In this article, we’ll answer the question, “what is conversion,” and discuss a handful of solid

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Posted in Conversion, How To, Web Design

Running a Small Business & the Art of Writing Down Goals

So far, in our Running a Small Business series, we took a look at the Art of Balance, as well as five major facets related to goals: Discovering Goals Defining Goals Setting Goals Overcoming Obstacles Setting a Date on Your

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Posted in How To, Inspiration

Google My Business Tip #4: Optimizing Your Images

They say, “a picture is worth a thousand words.” But if you haven’t properly named your images before uploading them into your Google My Business listing, they’re worth nothing to Google. That’s why Tip #4 in this series is all

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Posted in How To, SEO, Social Media
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