In this installment of our spotlight series we’ll get to know Widen, a global software company that happens to be located in my neck of the woods, Madison WI. Best known for their digital asset management software, the Collective, they…
In this installment of our spotlight series we’ll get to know Widen, a global software company that happens to be located in my neck of the woods, Madison WI. Best known for their digital asset management software, the Collective, they…
In this installment of our spotlight series, we’ll get to know Roger Wolkoff of All About Authenticity. Roger is a professional speaker who focuses on helping organizations, “have real conversations, build trusting teams and engage in authentic leadership.” In addition…
In this installment of our spotlight series, we’ll get to know Singlewire Software, a Cuppa SEO client that works with organizations worldwide in an effort to keep people safe. Who Are You? We develop and sell an emergency notification system called InformaCast.…
If you’re a blogger who likes to write more than one blog post at a time, or if you find yourself getting a few weeks ahead on your blog, this is when scheduling your blog posts comes into play. Scheduling allows you to…
Once a month, Cuppa SEO presents a Facebook Live event called Five-minute Fridays. As you might have guessed, this five-minute video takes place on a Friday, and covers a topic associated with online marketing. In this installment of the series, we answer an…
Once a month, Cuppa SEO presents a Facebook Live event called Two-minute Tuesdays. As you might have guessed, this is a two-minute video that covers a topic associated with online marketing. And of course, it occurs on a Tuesday. In this installment…
After careful review of this blog title, you might be wondering — how in the world could a business treat a person like a fish? It’s pretty simple really. When trying to gain new clients or customers, some businesses perceive their potential…
Being an expert in your industry makes it possible to provide relevant solutions to your customers. It also makes it easier to identify trends that can help your customers even further. And although experience can make you an expert, constant learning is also…
Website carousels, also referred to as slideshows or rotating offers, are something we find on a lot of websites. But they’re a bad user experience and they’re bad for conversion. As an organization, it’s always tempting to give MORE information…