Blog Archives

What Does True Balance Look Like to You?

As anyone who’s tried to attain it knows, balance can be an elusive state of being. In previous articles on this subject, we talked about Life Goals, and we also discussed Running a Small Business and the Art of Balance. Today,

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Posted in How To, Inspiration

Fresh-brewed Small Business Spotlight: Fifth Degree Marketing

In this edition of our Small Business Spotlight series, we’ll get to know Jason Huett, owner of Fifth Degree Marketing. The spotlight series always highlights an amazing small business that stands out from the crowd for their excellent service, products

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Posted in Inspiration, Marketing, Networking

Fresh-brewed Small Business Spotlight: Be Inspired Salon

In this installment of our Small Business Spotlight series, we’ll get to know a little bit about Kati Whitledge, the founder of Be Inspired Salon and Inspired Enterprises. The spotlight series always highlights an amazing small business that stands out

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Posted in Inspiration, Marketing, Networking

The Power of Your Word

When we give someone our word, there’s immense power in that … The power to gain trust, or destroy it. Once we give our word that we’ll do something, we’ve committed to it, which leaves two choices: Do it Let the person

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Posted in Inspiration

Making a Difference in the Lives of Others

As a business owner, or executive, it’s easy to get caught up in marketing, ROI and increasing annual revenue. And even when one’s business is geared to truly helping other businesses or individuals (like ours is here at Cuppa SEO),

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Posted in Inspiration

Choose Life Goals — Because Personal & Professional Goals Don’t Exist

Every year around this time, just about everyone I know starts to set goals for the New Year. And most often, they’re set as personal and/or professional goals — two separate entities — which often rudely don’t consider the other.

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Posted in How To, Inspiration

The Art of Building Trust: Intention

I’ve been having a lot of discussions with clients, colleagues and team members lately about trust. We’ve been discussing questions like: How do you define relationship? As a business leader, what leads to trust for you, and why (with your

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Posted in How To, Inspiration, Marketing

Why Does Your Business Exist?

In one of my favorite books of all time, Little Red Book of Selling, Jeffrey Gitomer explores the question “why your customers buy.” It’s a very interesting, effective way of gaining insight and understanding into the world of our clients

Posted in How To, Inspiration, Marketing

Transforming Books for Business and Life

Transformations don’t happen by chance. They require deliberate intention, reflection, discipline — and courage — to identify and implement change (that’s a mouthful!). I enjoy reviewing how my business is doing. So much so, that I do it multiple times

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Posted in How To, Inspiration

The Power of Perception

Recently, I was reading Book 3 of an excellent series called My Struggle, by Karl Ove Knausgaard. Although the series focuses on the events of every day life, it offers many opportunities for self reflection. Early on in the book,

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Posted in How To, Inspiration
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