Blog Archives

Transformative Apps for Small Business: Unibox Email

As a small business owner, I’m always on the lookout for apps that make my workflow more productive, efficient and enjoyable. I’ve got some pretty strict contingencies, though, as every app has to have an excellent user experience and a

Posted in How To, User Experience (UX)

Fresh-brewed Customer Spotlight: Nancy Depcik of Unshakable Success

In this installment of our spotlight series, we’ll get to know Nancy Depcik of Unshakable Success. Not only is Nancy an incredible client, she’s also become a dear friend. Nancy has the ability to light up the room with positive energy,

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Posted in How To, Inspiration, Networking

Fresh-brewed Customer Spotlight: Tina Hallis of the Positive Edge

In this installment of our spotlight series, we’ll be highlighting another awesome Cuppa SEO client,  Tina Hallis, owner of The Positive Edge. Tina is one of the smartest, kindest people I’ve ever met, which is why she’s so successful at

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Posted in How To, Inspiration, Networking

Stuffing: Good for Some Things, but not for Your Website

Avoid Keyword Stuffing on Your Website & Blog In a nutshell, keyword stuffing is exactly what it sounds like — jamming the same keyword or keyword phrase into your content as much as possible, just like the example Joss and Max

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Posted in SEO, Videos

Fresh-brewed Customer Spotlight: OnCampus College Planning

In this installment of our spotlight series, let’s get to know a little more about Tom Kleese, owner of OnCampus College Planning. I knew Tom for many years before he became a Cuppa SEO client, and I can tell you

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Posted in Inspiration, Networking

3 Reasons to Use SEO in Your Social Media

“You’re missing opportunities with your social media accounts.” That message is rarely well-received, especially when I deliver it to colleagues and clients. Quite often, people tend to dismiss the idea that something as simple as Facebook or Twitter can be

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Posted in How To, SEO, Social Media

Blogging 101 Tips: Set Up Your Blog as a Subpage (good) vs. a Subdomain (bad)

When your blog is a subpage of your main URL, it’s part of the site & supports its authority. When your blog is a subdomain, it’s actually a second website that competes with your main URL. A subpage blog looks like this: www.YourWebsiteURL.com/blog/

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Posted in Bleets, Blogging, How To

Fresh-brewed Customer Spotlight: Forward Health Coach

Cuppa SEO has had the honor of working with many incredible clients. The other day, while sipping on a cup of coffee, I decided to start a spotlight series that highlights their most excellent talents. In this first installment of the

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Posted in Inspiration, Networking

Ultimate User Experience (UX) Profiles: Dollar Shave Club

User experience (UX) is something that occurs during every interaction you have with customers and potential customers — both online and in the “analog” world. Often times, it’s the user experience that determines whether or not someone chooses your service,

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Posted in How To, User Experience (UX), Web Design

My Family Road Trip & the Analog User Experience, Part 4: Juan’s Food Cart

During our last trip to New York, we stayed in the heart of the city on 43rd St. and 9th Avenue. Little did I know that amidst all the traffic, noise and hustle, I’d find one truly excellent analog user experience

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Posted in How To, User Experience (UX)
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