In our second installment of our SEO Tips series we discussed the importance of optimizing the main headline (also known as a “title” or “H1”) on a webpage or blog post. Today, we’ll take a look at optimizing sub headlines…
In our second installment of our SEO Tips series we discussed the importance of optimizing the main headline (also known as a “title” or “H1”) on a webpage or blog post. Today, we’ll take a look at optimizing sub headlines…
In this installment of our Small Business Spotlight series, we’ll get to know a little bit about Kati Whitledge, the founder of Be Inspired Salon and Inspired Enterprises. The spotlight series always highlights an amazing small business that stands out…
When we give someone our word, there’s immense power in that … The power to gain trust, or destroy it. Once we give our word that we’ll do something, we’ve committed to it, which leaves two choices: Do it Let the person…
Copy (also referred to as content) that lives on your website and blog needs to be rich, relevant and benefit-driven. It’s got to solve problems — and maybe even identify problems your customers didn’t know they had. If your content…
As a business owner, or executive, it’s easy to get caught up in marketing, ROI and increasing annual revenue. And even when one’s business is geared to truly helping other businesses or individuals (like ours is here at Cuppa SEO),…
In this installment of our SEO Tips series, we’re going to be talking about optimizing the images on your website and blog. Although this is an important step in the optimization process, it’s often overlooked — even by web design…
Common sense says that an educated human brain can handle a certain amount of complexity, an this is true. But when someone’s on your website, you’ve got to forget this fact because your visitor is depending on you to offer…
In the first part of our SEO Tips series we talked about the importance of optimizing your title tags. Here, in part 2, we’ll discuss optimizing page headlines (also referred to H1 headlines). To begin, each headline on your website…
In our SEO Tips series, we’ll be examining solid, tested strategies to help your website rank better on Google. As you may have guessed, we’ll begin with the title tag. Did you know that title tags are an important part…
A picture (image) may be worth a 1,000 words. But if your images are named correctly on your website — they’re also worth more traffic, and more website authority with Google. On the flip side, poorly named images can actually hurt your…