In this installment of our Understanding Online Marketing series, we’ll be focusing on conversion — for your home page and subpages. Since this term may not be familiar to you, let’s start off with a brief definition. What is Conversion?…
In this installment of our Understanding Online Marketing series, we’ll be focusing on conversion — for your home page and subpages. Since this term may not be familiar to you, let’s start off with a brief definition. What is Conversion?…
What’s the first thing you see when you look at the image in this blog post? I’ll bet it’s one of four things: The Tandanori Yokoo headline The man displayed over the rays The baby in the lower left corner…
In this installment of our spotlight series, we’ll get to know Ed Harris of the Scleroderma Education Project. When Ed originally contacted me regarding some SEO work, his experience with an illness struck a cord with my own history. As…
In this installment of our Understanding Online Marketing series, we’ll be taking a look at the User Experience (UX), and its importance on your website. What is UX? The user experience is exactly what it sounds like: a positive, negative…